“Let’s Go Places” in Toyota Cars
The tagline, “Let’s Go places.” This tagline was created in hopes to invite people all over the world on a journey “to see new places, discover new possibilities and dream big dreams together.” This new campaign rolled out late 2012 and it was to inspire you to do big things!
Over the years, people are learning and desiring a need to get back to the basics in life…enjoy the moment and take time to breath in the experiences along the way. Life becomes more and more special once you have experienced rough times.
Economically, we are coming out of a time of uncertainty and instability and Americans are longing for something more to lean on. Toyota believes they can be a part of that experience and they long for that feeling in their customers as well.
How did Toyota plan to accomplish this? …By doing so TOGETHER! …Their campaign centers around the word “Let’s”…Examples include:
“Let’s…
• Go extraordinary.”
• Go to bat for those who went to battle.”
• Go for the checkered flag.”
• Go for miles and miles.”
• Go for confidence.”
• Do the right thing.”
In the words of Toyota’s new campaign, “New destinations are waiting. Not just ones you find on a map, but ones you find in your heart. Where the journey itself is the reward. Let’s go places: not just for the sake of getting there, but for the sake of going there. Join us.”
Join the journey with your local,
Over the years, people are learning and desiring a need to get back to the basics in life…enjoy the moment and take time to breath in the experiences along the way. Life becomes more and more special once you have experienced rough times.
Economically, we are coming out of a time of uncertainty and instability and Americans are longing for something more to lean on. Toyota believes they can be a part of that experience and they long for that feeling in their customers as well.
How did Toyota plan to accomplish this? …By doing so TOGETHER! …Their campaign centers around the word “Let’s”…Examples include:
“Let’s…
• Go extraordinary.”
• Go to bat for those who went to battle.”
• Go for the checkered flag.”
• Go for miles and miles.”
• Go for confidence.”
• Do the right thing.”
In the words of Toyota’s new campaign, “New destinations are waiting. Not just ones you find on a map, but ones you find in your heart. Where the journey itself is the reward. Let’s go places: not just for the sake of getting there, but for the sake of going there. Join us.”
Join the journey with your local,
very interesting article. this is what a blog should be. informative and entertaining.
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