Toyota Corolla…Built in the U.S.A.

If you are in the market for a car that is known to last years beyond its competitors and that also is built in the U.S.A., look no further. Approximately six months ago, Toyota opened the doors to its newest plant in Blue Springs, Mississippi. After the announcement of future plans for this plant in 2007, Toyota has received huge accolades for their commitment to boost America’s economy while providing them with higher revenues on their most popular models of cars. The reality is that Toyota profits more from manufacturing their top selling cars in the U.S. than they do in Japan…and as Americans we don’t have any problems benefiting from their profits.

The Mississippi plant manufactures new Toyota Corolla cars in a 1,700 acre plant that employs nearly 2,000 workers every day. That is something that is to be celebrated. With the state of Mississippi still building its communities back up after Hurricane Katrina, employing 2,000 people in the state is a big deal and one that they are very excited about. Approximately 150,000 Toyota Corollas are built there each year, bringing revenue of approximately $800 million.

The new St. Louis Toyota Corolla has been in production for 4 decades and has been perfected over the years. According to edmunds.com it is “the quintessential economy car. It is small, inexpensive, fuel-efficient and reliable.” It seems to be one of the few cars in the industry that appeals to all ages. It is a perfect car for a teen driver whose parents are looking for an inexpensive, reliable car. It is also appealing to a middle aged driver who wants style and affordability, and it fairs well with older generations who want a car that drives easy. The Toyota Corolla is definitely a great car for today’s market.


Comments

Popular posts from this blog

Toyota’s Stance On E15 Fuel

Social Media Strategy with Toyota Cars

Presidents Day at Weiss Toyota!