The Toyota Camry Effect

The Toyota Camry is the best selling Toyota on the roads.  Wait…better yet…it is the best selling sedan on the roads.  Toyota has coined the term the “Toyota Effect” because drivers everywhere are in love with this car and want to tell others.  It is no secret that that power of a good referral goes a long way…especially in a day and age where sales are driven by social media and one bad experience can spread like wild fire with the click of a button.  The good news is that Toyota has been engineering the Camry for years and has perfected it long before social media giants had hit the scenes.  Toyota cares about their customers…with or without popular sites that can help them make a good name for themselves.  We decided to dedicate this article about the Camry Effect based on a recent poll Toyota took to determine what customers value the most in their new or used Camry car.  Here are the results:

• 6% Value
• 9% Safety
• 26% Longevity
• 59% Reliability

These statistics are much different than we may have seen them about five year ago.  One thing is for sure, people want a car that is built to get them where they need to go and to do it efficiently.  Reliability and longevity go hand in hand and given the recent economic times of the Unites States, people are hoping to invest in a car that will last through whatever the economy brings us in the next five years.  They are even willing to pay a little more for that security if necessary, as reflected by the low percentage of people who care the most about the value of their new Toyota Camry.

Whatever your desire, we believe the Toyota Camry fits into the full 100% of needs of those looking to buy a new car. Test drive a new Toyota Camry in St. Louis today!


Location: 11771 Tesson Ferry Road, St. Louis, MO 63128, USA

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